36: Becoming a successful traveling elopement photographer w/ Emily Kidd
WHAT YOU’LL LEARN…
1. Why video is KING online, AKA why YOU should incorporate video into your business strategy
2. The leg up that hybrid shooters have in the photo + video industries and why it IS possible to learn with your existing equipment
3. Action steps you can take RIGHT NOW toward incorporating video content!
EMILY KIDD: Becoming a full time traveling elopement photographer, marketing strategy for travel photography, and what the dream is!
psssttt…
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EMILY KIDD PHOTO
Helloooo and welcome back to the Montana Diaries Podcast, I’m Shayna and I’m so freaking stoked you’re here because on today’s episode we have the lovely Emily Kidd, one of my absolute favorite elopement photographers and the host of a podcast serving elopement photographers, The Road Created — Emily has such a heart for serving other business owners, she’s an amazing business woman, and she truly captures her couples perfectly on their adventures. In this episode of the Montana Diaries Podcast, we discuss building a sustainable business, SEO, Pinterest, and navigating social media marketing.
A chat w/ Emily Kidd, traveling elopement photographer
Emily has always had an interest in both travel and photojournalism, but she wasn’t sure how to monetize these passions until she found elopement articles on Junebug Weddings. Seeing other destination wedding photographers’ work made her realize that the career she wanted was possible. For Emily, traveling and shooting is a lifestyle — she travels full time, planning her trips based on where she books shoots.
The portfolio building stage for Emily included a combination of paid work and workshops in destination locations — we chatted about the importance of portfolio building to build trust with potential clients/being able to showcase what you can do. Emily also mentions how important it is to make travel a part of her brand.
In order to become profitable and sustain her lifestyle as a full time traveling photographer, Emily continued to do styled shoots but also became serious about marketing and SEO. She took two courses on SEO and Pinterest — a combination of strategic blog posts and regular pinning is still the top inquiry driver for her business. Emily even gave me some great advice as far as creating guides to target specific locations goes; this is a great tip for every type of creative business so listen to the pod!
Emily also has an incredible podcast, The Road Created. She explained that she loves the medium of podcasting for her own learning, and I feel the exact same way. Emily is also passionate about helping other photographers reach their goals — she says if she can do it, so can everyone else.
I highly, highly, highly recommend this podcast episode for EVERY photographer with anyyyy interest in traveling! Emily is so full of amazing information and strategies for marketing for a traveling business, I’m so grateful for her honesty and I know this episode will help a ton of people. Be sure to let us know what you think after listening!